Add these to your cart: 6 strategic priorities for grocery retailers

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Add these to your cart: 6 strategic priorities for grocery retailers

Today’s grocery industry landscape can feel overwhelming for retailers. Rising operating costs, labor scarcity, sustainability, product freshness, in-store fulfillment, curbside pickup, and home delivery—the world’s grocery retailers are also challenged to stay focused. Optimizing day-to-day operations can be hard, let alone considering strategic, longer-term priorities.

Every day, Blue Yonder supports 76 of the world’s top 100 retailers, including leading grocers. That deep industry knowledge and hands-on experience provide Blue Yonder with an expert perspective on the most pressing challenges facing grocers. Based on our unique vantage point, we’ve developed this list of the top six strategic priorities grocery retailers should focus on in 2026
 

1. Achieving fresh food excellence

Fresh food is a key differentiator for grocers as demand for fruits, vegetables, deli items, meat, and seafood keeps growing. Fresh departments delivered 42% of total store sales in 2024. The meat department closed 2025 at $112 billion, up 6.8% in dollar sales, and fresh produce reached $97 billion, with fruit driving 95% of the category’s dollar gains. Health is the leading reason shoppers say they want to eat more fresh, and GLP-1 users are more likely to buy fruit and vegetables across meal occasions.

But managing fresh food comes with complexities, including spoilage, unpredictable demand and rising consumer quality standards.  Cost pressure is rising too: USDA forecasts beef and veal prices up 9.8% in 2026.

However, as fresh foods have grown in importance, digital solutions have also expanded their ability to manage them. High levels of automation, dynamic demand forecasting, synchronized supply and demand planning, profitable inventory clearance, and dynamic ordering and replenishment are taking fresh foods management to new levels of speed and precision, enabled by software innovations.

Grocery retailers who aren’t leveraging digitalization are wasting opportunities for revenue growth and differentiation.

 

2. Delivering a seamless omni-channel experience

In 2025, 94% of grocery shoppers bought groceries both online and in-store, and online now drives nearly three-quarters of total grocery dollar growth. Retailers must offer a consistent, unified experience across channels.

A primary obstacle? Traditional retail solutions aren’t built to integrate digital and physical operations or enable real-time connectivity across channels. A seamless omni-channel experience requires real-time data sharing, cross-channel inventory visibility, and fulfillment flexibility. To win in today’s omni-channel marketplace, grocery retailers must integrate store and online operations, seamlessly enabling options like click-and-collect, same-day delivery and personalized digital promotions.

Since omni-channel retail complexity exceeds human cognition, AI is critical, and shoppers are already there. 42% of U.S. consumers used at least one AI tool to shop in the past month, 10% have engaged an AI shopping assistant, and 5% have let an autonomous agent place an order on their behalf. On the retailer side, nearly one-third of food retailers now use AI for assortment, replenishment, customer data and pricing.
 

 

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3. Optimizing the supply chain

Like all retailers, grocers need to optimize their supply chains for service, accuracy, speed and efficiency to win in an increasingly competitive market. But they face significant challenges. 

As if labor costs, rising operating costs and geopolitical tensions weren’t challenging enough, about 90% of food retailers and suppliers report negative impacts from international trade and tariffs, and two-thirds of retailers report negative supply chain impacts in 2025. Grocery inflation has cooled, with food-at-home prices up 2.2% year over year in August 2026, which means the fight has moved from headline price to margin, availability and waste.

How can grocery retailers maximize efficiency in an industry characterized by uncertainty? AI-enabled digital solutions provide the answer, empowering grocers to identify changing conditions, run what-if scenarios, and pivot their operations efficiently in response.

Optimizing the grocery supply chain requires an end-to-end approach that synchronizes planning and execution. Real-time data, AI-driven insights, and automation improve forecasting accuracy, increase product availability, reduce excess stock and stockouts, and enhance responsiveness to demand shifts, supply shortages, and other changing supply chain conditions.

 

4. Controlling the costs of labor and inventory

Operations efficiency and synchronized execution are essential, but they’re not the only components of supply chain performance retailers should prioritize. To protect already thin margins, grocers must also control labor and inventory costs.

Food retail profit margins were 2.1% in 2025 and about 11% of food retailers posted a loss, with payroll and benefit costs still rising. Grocery retailers must automate wherever possible while focusing their existing labor resources on value-added activities. Cost of goods sold (COGS) management is also becoming much more complex.  With 82% of suppliers expecting economic pressure to change how consumers shop, grocers need to improve cost efficiency and reduce waste to minimize COGS under every demand condition.

While demand volatility and rising labor costs seem here to stay, so do software innovations designed to address these challenges. Advanced workforce planning, automation of repetitive tasks, real-time supplier collaboration, and intelligent procurement help grocers increase efficiency, minimize costs, and maximize margins.

 

5. Operating sustainably, transparently and ethically

Retail grocers are pursuing increased sustainability for a number of reasons — including the fact that minimizing food waste, road miles, packaging and other resources simply makes good business sense. But they’re also responding to external forces.

Blue Yonder’s fourth annual Consumer Sustainability Survey (2025) highlights the increasing role of sustainability in shoppers’ purchasing decisions. For 78% of consumers, sustainability considerations are somewhat or very important. Nearly two-thirds (65%) of consumers will pay more for a sustainable product, and food and beverage is the category where they are most willing to do so (48%).

Regulatory pressures are also mounting. FDA’s Food Safety Modernization Act traceability rule (FSMA 204) now carries a compliance date of July 20, 2028, giving grocers a fixed window to build lot-level traceability for foods on the Food Traceability List.

The good news? A digital supply chain enables full traceability from source to shelf, transparent reporting, and robust waste reduction. By leveraging advanced technology, retailers can more easily track products, ensure ethical sourcing, and meet evolving regulatory requirements—while also reducing costs, minimizing waste, and improving their financial performance.

 

6. Elevating the role of private brands

Value pressure has shifted consumer purchasing behavior toward private-label products, and the shift is sticking. 92% of U.S. grocery shoppers now have store brands in their homes, up from 89% a year earlier, and 94% say they would keep buying them even if grocery prices fell. Store brands reached $282.8 billion in 2025, growing 3.3% in dollars against 1.2% for national brands. Quality (39%) and taste (37%) are now the top reasons shoppers give for buying more, both up sharply since 2023.

While private-label sales represent a major opportunity for grocery retailers to grow revenues and strengthen shopper loyalty, they must optimize the supply chain to ensure consistent quality, high availability, and competitive pricing.

With real-time data and intelligent decision engines, retailers can refine private-brand assortments, optimize pricing, and strengthen supplier relationships. They can adjust dynamically and continuously improve their capabilities to combine product affordability and quality with seamless availability.


Stop shopping around. Partner with Blue Yonder.

To achieve results in these six strategic areas, grocery retailers need a modern, connected supply chain that enables smarter decision-making, faster responses, and connected outcomes.

If you want to add digital transformation to your shopping cart in 2026—and unite your teams and workflows to make smarter, faster decisions, from source to shopper—the time to act is now. Schedule your strategy call with a Blue Yonder expert today. You’ll learn how our AI-driven, end-to-end solutions can help you transform your retail grocery supply chain from a challenge to a competitive differentiator.

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